ISMAT 2580

Strategic Management

• ApresentaçãoPresentation

  The course has a theoretical and practical scope, and aims to convey, in some detail, both the knowledge on the fundamentals, concepts, thinking and strategic reflection, as well as the principles related to the analysis, formulation, organization and implementation of a strategy in a company, as well as the presentation of cases that facilitate the learning and operationalization of analytical concepts and models, considering the complexity and uncertainties underlying the current economy and business dynamics.
• ProgramaProgramme

  Part I: Strategic Analysis 1.1 Definition and Characterization of Strategy; 1.2 Management and Strategic Planning of Organizations; 1.3 Vision, Mission, Values, and Objectives 1.4. Analysis of the External Environment 1.5. Analysis of the Internal Environment and SWOT Analysis Part II: Strategy Formulation 2.1. Functional Strategies and Businesses 2.2. Corporate Strategies 2.3. International Strategy Part III: Strategy Implementation and Control 3.1 Strategy Implementation; 3.2 Strategy Management Systems: Balanced Scorecard
• ObjectivosObjectives

  Understand the conceptual and analytical basis of strategic management related to strategic analysis, formulation, organization, implementation and control of the strategy; Discuss the fundamentals and concepts of strategy in a broad context (market, technology and regulation); Understand the main models and instruments underlying the formulation, organization and implementation of the strategy; Interpret business dynamics with strategic reach in organizations; Apply the knowledge acquired in the explanation of decisions and strategic actions; Critically analyse the scientific literature on Strategic Management.
• BibliografiaBibliography

  Grant, R. M. (2021). Contemporary strategy analysis. John Wiley & Sons. Santos, A. J. R. (2008). Gestão estratégica: conceitos, modelos e instrumentos. Escolar Editora. Whittington, R., Regnér, P., Angwin, D., Johnson, G. & Scholes, K. (2020). Fundamentals os Strategy (5th Edition). Pearson Education Limited. Leiblein, M. J., & Reuer, J. J. (2020). Foundations and futures of strategic management. Strategic Management Review, 1(1), 1-33.           Amoo, N., Lodorfos, G., & Mahtab, N. (2023). Over half a century of strategic planning performance research–what have we been missing?. International Journal of Organizational Analysis, 31(5), 1623-1652. Sapiro, A. (2024). Strategic management: Fundamental concepts for decision making and strategy execution. Springer Nature.  
• MetodologiaMethodology

  Classes include, besides the expositive component, a discussion component based on real cases and interactive activities, which aim to develop students' autonomy and critical and holistic view regarding the strategic management process.
• LínguaLanguage

  Português
• TipoType

  Semestral
• ECTS

  5
• NaturezaNature

  Optional
• EstágioInternship

  Não